India’s largest Bakery Foods Company, Britannia Industries, announced the commencement of work on its Greenfield manufacturing facility in Barabanki district, Uttar Pradesh. With an investment of Rs 340 crore, the facility is spread over 30 acres and has an annual production capacity of 1.25 lac tons. The facility will produce flagship brands of Britannia, including Marie Gold, 5050, Good Day, Milk Bikis, Tiger Glucose and Rusk. In line with the company’s commitment to supporting the ‘Make in India’ initiative, the facility will deploy state-of-the-art infrastructure and technology developed within the country. Honorable Chief Minister of Uttar Pradesh, Yogi Adityanath, graced the momentous occasion of the Foundation ceremony on 29 September 2021.
The work on the new manufacturing facility will commence in October 2021 and commercial production will begin in 15 months. The proposed facility will source key input materials such as wheat flour, sugar, and other ingredients locally, thereby supporting a cross-section of the farming community in the state.
Varun Berry, managing director, Britannia Industries, said, “This is Britannia’s first Greenfield manufacturing facility in Uttar Pradesh. The state is a large consumption market for us. This facility will help us meet the growing demand for bakery products in Uttar Pradesh and create fairly large-scale employment opportunities. I am happy that the procurement plans of various capital goods and input materials are planned in a way as to support Indian industry and the state’s agriculture sector”.