Nestlé a+ Mishti Doi with jaggery is a category-first innovation, launched this summer. According to the company, the product is deliciously creamy and smooth, with a distinct caramelized taste of jaggery.
Commenting on this new launch Mehernosh Malia, head – Dairy Business, Nestlé India said, “The taste of traditional mishti with gur is something special . Nestlé a+ Mishti Doi with jaggery is our attempt to bring this delightful experience to our consumers. Along with its traditionally known goodness, jaggery also has a distinctly rich texture which lifts the taste of our new Nestle a+ Mishti Doi.”
Nestlé a+ Mishti Doi has been launched in Delhi NCR and from July’22 onwards, will be available in Mumbai, Bengaluru and Hyderabad.