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Business Updates

NIFTEM and Danone India sign NDA to combat iron and protein deficiencies in India

Mandeep Kaur

The National Institute of Food Technology Entrepreneurship and Management (NIFTEM) Kundli, has signed a Non-Disclosure Agreement (NDA) with Danone India to jointly address the pressing issue of iron and protein deficiencies in the country. The agreement was signed on 1 September 2025, marking the beginning of a strategic collaboration focused on advancing public health through food-based solutions.

As part of this collaboration, the first joint initiative titled “Health Through Food: Smart Nutrition for Health with Innovation” will be launched to promote awareness and adoption of healthier dietary practices. The program will educate consumers on key themes such as:

  • Pump Up Your Iron Power

  • For a Healthy Routine, Trust Iron and Protein

  • Add the Right Protein to Your Health Regime

  • Elevate Through a Balanced Plate

This partnership aligns with the celebration of National Nutrition Month, themed “Eat Right for a Better Life,” reinforcing the shared commitment of both institutions to improve the nutritional well-being of India’s population.

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