EXBERRY by GNT has developed the first purely oil-based coloring food, enabling manufacturers to achieve vibrant orange shades in applications with a low water content.

Made from paprika seed oil and paprika pulp, EXBERRY Shade Vivid Orange – OS was created to meet the global demand for low-dosage, clean-label coloring ingredients that deliver bright orange hues.

The new product has a high color intensity that makes it ideal for applications for which high dosage levels are an issue, including oil coatings for snacks, decorative coatings, and sauces such as mayonnaise. It is suitable for use in many markets and provides good overall application performance.

GNT’s Sonja Scheffler, head of Product Management, said, “EXBERRY Shade Vivid Orange – OS is an exciting new innovation that fills a clear gap in the market, offering an effective alternative to artificial colors and paprika oleoresin across a broad array of applications. Its exceptional color intensity means it can provide visual differentiation while still maintaining completely clean and clear labels.”

EXBERRY Coloring Foods are created from edible fruits, vegetables, and plants using physical processes and no chemical solvents. Due to the way they are made, these plant-based products are considered to be food ingredients rather than additives within the European Union. As such, EXBERRY Shade Vivid Orange – OS can be described on the ingredient list simply as “Coloring Food (paprika oil)."

EXBERRY colors are available in a wide variety of formats and can be used to deliver shades from across the rainbow in almost any food and beverage application.