Photo - Crèmeitalia
Product Launches

Crèmeitalia expands reach with bold new flavored cheeses, Targets tier 2 & 3 cities

FoodTechBiz Desk

Crèmeitalia, India’s homegrown clean-label cheese brand, has just launched a bold new line of flavored cheeses, tailored for the Indian palate and now reaching homes far beyond just metro cities. With launching a range of hampers and new Cream cheese flavor options like Korean Chilli, Garlic & Herb, Jalapeño Cream Cheese, and Cheese sauce, this fresh range is designed for versatility, ideal for everything from toast and tikkas to snack bite party platters to soul soothing parathas.

What makes this launch even more noteworthy is the brand’s strategic expansion beyond the usual gourmet hubs. Backed by a recent ₹18 crore Series A investment from the Amit Jatia and BL Taparia Family Offices, Crèmeitalia is now accelerating distribution into Tier 2 and Tier 3 cities via modern retail and quick-commerce platforms.

“We are tapping into the evolving needs of chefs and cheese lovers who are looking for easy, flavour-packed cheese options for everyday use,” Prateek Mittal, co-founder and chief executive officer of Crèmeitalia. “The Korean Chilli Cream Cheese, for instance, alludes to the rising popularity of Korean cuisine in the country, while the Cheese Sauce is that all-rounder everyone needs. Every flavour has been thoughtfully curated to bring both convenience and creativity into your kitchen.”

As Indian consumers increasingly move away from processed dairy and look for everyday indulgence that’s both functional and flavourful, Crèmeitalia is stepping up to meet that demand with clean, traditionally crafted cheese that’s local in production, yet global in appeal.

The new products are now available online at www.cremeitalia.com and across premium retail outlets like Reliance Retail (Signature & Fresk Pik), Nature's Basket, and more.

This launch marks another milestone for Cremeitalia as it continues to respond to the growing demand for high-quality, ready-to-use cheeses.

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