Photo - Kellogg’s
Product Launches

Kellogg’s reinvents its 1906 Corn Flakes Original with enriched multigrain innovation for India

FoodTechBiz Desk

In a move that marks a major innovation in the Corn Flakes category, Kellanova (formerly known as Kellogg’s) has launched Kellogg’s Multigrain + Corn Flakes exclusively for India. This category-first innovation reimagines the iconic original Kellogg’s Corn Flakes in a Multigrain avatar with the power of 5 grains - Ragi, Wheat, Barley, Rice and of course Corn.

With this launch, Kellanova redefines one of the world’s most enduring breakfast staples to better serve the evolving nutritional needs and taste preferences of Indian families.

Innovated for today’s nutrition seeking families, Kellogg’s Multigrain + Corn Flakes offers great taste and nourishment. It provides high Iron and fibre, enriched with six essential vitamins - B1, B2, B3, B6, Folate, and Vitamin C, along with protein. These vital nutrients support a range of important bodily functions, making it a smart and convenient choice for both growing children and busy adults. This new ‘consumer -focused’ offering reflects Kellanova’s commitment to making everyday nutrition more accessible, relevant, and enjoyable for Indian families.

On the launch, Prashant Peres, managing director, Kellanova South Asia commented, “With Kellogg’s Multigrain + Corn Flakes, we’re reimagining a classic to meet the evolving preferences of Indian consumers. This launch is a step forward in our commitment to making breakfast more relevant and nutritious, while unlocking growth for the ready-to-eat cereal category. By combining grain diversity with our crunchy corn flakes, we are delivering a multi-sensorial taste experience along with improved nutrition.”

Vinay Subramanyam, marketing director, Kellanova South Asia, added, “Indian consumers today are far more mindful about what goes into their breakfast bowl, they want food that’s nourishing, and enjoyable. So, for consumers, with Kellogg’s Multigrain Corn Flakes, we set out to bring real innovation to a category which needs us to tick the box on “taste, nutrition, and value”. Inspired by India’s deep-rooted rich culinary traditions, this product brings together five grains in a format that’s familiar yet refreshingly new offering a high-fibre, vitamin- and iron-rich ready-to-eat breakfast that’s both wholesome and tasty. It also allows consumers the flexibility to personalise their bowl with fruits, nuts, or seeds, just the way they like it.”

Priced at ₹299 for a 450g pack, Kellogg’s Multigrain + Corn Flakes offers great value for families seeking both taste and nutrition. The product is being launched across modern trade, e-commerce platforms, large-format stores, and general trade outlets, making it easily accessible to consumers nationwide

Click HERE to subscribe to our FREE Weekly Newsletter

Mettler-Toledo, BRCGS and IFSQN announce first joint live webinar on contamination detection in food manufacturing

GEA unveils a new generation of flexible, modular beverage filling technology at drinktec 2025

Empowering food processing and logistics through GST Reforms

Indian delegation showcases agri-food strength at Agro-Food Summit in Manila

Diageo agrees the sale of Sheridan’s to Casa Redondo

SCROLL FOR NEXT