MTR Foods, a trusted name in Indian kitchens for over a century, has announced the launch of its new MTR Minute Fresh Batter range in Hyderabad, featuring Dosa Batter and Rice Rava Idli Batter.

The launch marks another significant milestone in MTR’s continued commitment to evolving with changing consumer lifestyles while preserving the authenticity and familiarity of traditional South Indian breakfast experiences.

Recognizing that Dosa and Rice Rava Idli are distinct preparations with unique textures, taste profiles, and cooking methods, MTR has introduced separate, specially crafted batter variants for each. The new range is designed to eliminate over 12 hours of traditional preparation time without compromising on taste, texture, or quality.

As consumers increasingly seek convenience-driven food solutions, MTR Foods continues to focus on innovation rooted in regional insight and trusted culinary expertise.

The Hyderabad launch, led by Sunay Bhasin and Anupam Nair, reflects the company’s ongoing emphasis on delivering products that combine convenience with authenticity, quality, and consumer trust.

Source - Orkla India