Azelis is pleased to announce the extension of its partnership with KMC, a specialist in providing potato-based ingredients. Effective 1 August 2022, this mandate strengthens Azelis’ lateral value chain in New Zealand with the addition of KMC’s portfolio of potato starches and proteins, broadening its comprehensive food & nutrition offering and building on an existing partnership in India.
KMC is a cooperative owned by Danish starch-potato farmers that grows, develops and produces potato-based ingredients. Their innovative product portfolio is used in a wide variety of applications, from plant-based alternatives, nutrition & protein fortification, dairy alternatives, to bakery and sugar confectionery. This partnership allows Azelis to offer further solutions and formulations that are sustainable and plant-derived, meeting current market trends and consumer demands.
Jens Helmer Larsen, director KMC Asia Pacific, comments, “We are delighted to expand our business relationship with Azelis, building upon our successful partnership in India. As sustainability is essential to our business, we are very much aligned with Azelis’ goal of developing healthier solutions that incorporate plant-based ingredients for the Asia Pacific region. With Azelis’ market knowledge, strong sales capabilities and dedication to sustainability, we are confident that together we can look forward to continued growth in New Zealand’s food & nutrition industry.”
Kimberly Chung, Azelis Asia Pacific business development director, adds, “This distribution extension is a testament to KMC’s belief in our ability to further develop their business and create new opportunities through our deep knowledge of the food industry, and the innovative solutions we can provide thanks to our technical and formulation expertise. KMC’s comprehensive range of high-quality, sustainably-farmed, potato-based ingredients attractively complement both our portfolio of products and our core values of providing sustainable ingredients to our partners.”