Siegwerk strengthens its position in Southeast Asia and India

Customer service solutions for increased productivity & optimized ink management
Siegwerk has launched a new real-time tracking feature on its SAP-based online customer portal.
Siegwerk has launched a new real-time tracking feature on its SAP-based online customer portal.Photo - Siegwerk

Siegwerk, one of the leading global providers of printing inks and coatings for packaging applications and labels, has announced the expansion of its process management and consulting teams in Southeast Asia (SEA) and India further to strengthen its customer service portfolio in the Asian market. Therefore, the company hired new specialists in Vietnam, India, Indonesia, and the Philippines to get even closer to its local customers.

With its customer service solutions, Siegwerk’s offering goes beyond ink – aiming to support customers to untap process improvements and cost savings to advance sustainable company developments. “Over the last years, we have seen an increasing demand for our service solutions in SEA and India, especially regarding ink room optimization and color management,” explains Ralf Thümler, Global head of Process Management and Consulting at Siegwerk. “By expanding our local expertise, we now become able to serve local customers even better and further strengthen our footprint in the growth markets across Asia.”

Siegwerk’s process management and consulting teams act in all relevant focus areas along its customers’ value chain – from prepress stage to further processing – and across all printing applications. Therefore, they also support color and ink management and the print set-up and finishing processes. There are three pillars of customer service solutions offered:

  • On-Site Consulting – On-site support to improve processes in the value chain

  • In House – On-site ink room management

  • Colorwerk – Siegwerk’s Color Management Program

All related service solutions offered under these three pillars are aligned to increase customer efficiency and productivity with improved and simplified processes. Therefore, the mutual exchange with customers’ experts is key for Siegwerk to realize any improvement project successfully. Together they analyze and optimize the production process, determine potential savings and motivate and train staff in all workflow changes afterward.

“Untapped potential for efficiency improvement often lies in the daily operation and almost every ink room,” says Thümler. Here, the company’s on-site consulting experts can offer outside and objective view, helping customers to identify valuable improvement potentials to increase efficiency. Alternatively, in-house experts can support and assist in ink room management to ensure the most effective organization. “The strength of our process management and the consulting department is that it consists of a dedicated network of highly skilled local and global experts combining diverse technical and hands-on experience,” he adds.

“We offer tailor-made services from one single source to concretely support the individual needs of each customer; whether it is about optimizing the processes in a print shop, identifying possible savings, or assisting in ink preparation and ink room management, our experts are on hand to add value across the packaging supply chain.”

Print runs are getting shorter, the complexity of packaging is getting higher, and more marketing initiatives ask for shorter lead times. The improvement of set up times and downtimes have already been key efficiency drivers for years and will become more relevant in the future, making process improvements an essential enabler for long-term and sustainable company success.

Siegwerk, a sixth-generation family-owned company, is one of the leading international manufacturers of printing inks and individual solutions for packaging, labels, and catalogs. With over 180 years of experience, the company has solid expertise in and knowledge of many printing procedures. A global manufacturing and service network ensures customers consistently high-quality products and services. In keeping with the company’s philosophy “Ink, Heart & Soul,” Siegwerk seeks long-term cooperation with its business partners. Siegwerk employs some 5,000 people worldwide in more than 30 country organizations and is headquartered in Siegburg near Cologne.

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