SIG's packaging solution combifitMidi is once again in the spotlight. The exceptional packaging solution has won the prestigious “Envase Estelar” award in Mexico. The award is presented every year by the Mexican Packaging Association (AMEE) and is one of the most prestigious awards in the Mexican packaging industry.
This year, the unique competition around the "Envase Estelar" was again held as part of Expo Pack in Mexico City. This is a unique competition in Mexico. A jury of experts awards points for all entries according to a wide range of criteria such as product protection, shelf life, handling, opening and pouring behaviour, reclosability, shelf appeal, design, quality, use of materials, costs, volume and weight, sustainability and recyclability, innovation and adaptability to local needs.
According to the score obtained, the containers and packaging can aspire to the “Envase Estelar” award. And those, that obtain the highest score, can also be awarded the "Excellence by Category".
This year SIG entered the competition with combifitMidi, a package that features a special geometry that stands out on the shelf and helps a brand to be easily recognised by consumers at the point of sale. The slim, modern packaging is eye-catching and the slanted top of the packaging and the angularly placed closure ensure optimal pouring.
In Mexico, Alpura has already opted for this outstanding packaging and offers "Alpura Seeds" in combifitMidi. Alpura Seeds, available in coconut and almond, are the first plant-based products Alpura is offering consumers in Mexico. The rotogravure printing makes the Alpura design shine like photo quality. The metallic effect underlines the high-quality character.