Wyda Packaging launches partnership program to drive growth in alternative proteins

Wyda Packaging Corporation, South America's largest aluminum packaging manufacturer, today announced the launch of its strategic co-partnership program for private label manufacturing in the United States. The program specifically targets growth opportunities with manufacturers in rapidly expanding sectors, including alternative protein and plant-based food companies.

The announcement follows Wyda's successful 2024 U.S. market entry with the opening of its 15,000 sq. ft. Charlotte facility, which features 6,000 tons of aluminum foil rolls and containers annually and state-of-the-art equipment designed exclusively for the company.

Wyda's co-partnership model addresses critical pain points facing alternative protein manufacturers, from emerging plant-based startups to established vegan brands scaling their operations.

"Alternative protein companies face unique challenges that traditional food packaging suppliers often can't accommodate," said Daniel Mendes, USA Country Manager for Wyda. "They need partners who understand rapid innovation cycles, sustainability requirements, and flexible scaling. Our co-partnership approach delivers exactly that."

The program offers collaborative product development, flexible manufacturing terms, and shared growth strategies that enable smaller brands to access enterprise-level packaging capabilities without traditional volume constraints.

The timing aligns with significant growth in North American alternative protein markets, where manufacturers increasingly prioritize packaging that matches their environmental positioning. Wyda's 100% recyclable aluminum containers, manufactured using recycled content with low-carbon certifications, directly address these requirements.

"Plant-based brands are scrutinized on their complete environmental footprint," Mendes explained. "Our sustainable manufacturing processes help maintain consistency between their product values and packaging choices."

Wyda's Charlotte facility provides supply chain advantages particularly relevant to alternative protein producers. Domestic production eliminates overseas shipping delays while insulating manufacturers from international aluminum tariff fluctuations and shipping volatility that have disrupted manufacturing schedules.

The facility's custom aluminum roll sizes and tray formats accommodate the full spectrum of plant-based products—from frozen meals to fresh meat alternatives—with heat-safe and freezer-safe capabilities supporting required temperature ranges.

Wyda's proprietary blade-free container design addresses safety concerns in manufacturing environments and consumer use, particularly relevant for direct-to-consumer plant-based brands emphasizing user experience alongside sustainability.

Custom tray configurations and compartment layouts support the product innovation cycles essential to alternative protein development, while maintaining the durability and performance standards required for commercial food applications.

"The alternative protein sector moves fast, and packaging can't be an afterthought," said Mendes. "Our Charlotte facility was designed with the flexibility to support rapid product development while maintaining the quality standards these brands need to compete with traditional food products."

With over 33 years of industry leadership and operations across Brazil, Paraguay, South Africa, and the United States, Wyda combines international manufacturing scalability with the personalized service approach of a family-owned business. The company's 200 SKUs provide comprehensive packaging solutions for continued sector growth.

"We're positioned to be true co-partners in the alternative protein space," Mendes noted. "Companies can focus on product innovation while we handle scalable, sustainable packaging solutions that grow with their business."