Plant-Based Foods Industry Association (PBFIA) co-organized a panel discussion on “Plant-Based Foods Ecosystem” during the screening of an educational movie- The Land of Ahimsa, at the Indian Institute of Technology, Delhi recently to support climate healers, Federation of Indian Animal Protection Organizations (FIAPO), NSS IIT Delhi and Pareen Plant-Based Living.
The heart-wrenching documentary was an eye-opener as to how a plant-forward diet can cleanse your body from the animals& stress hormones due to unethical practices in animal agriculture worldwide. In contrast, a plant-based diet offers several advantages prominent being lowering the risk of illnesses like diabetes and irritable bowel syndrome. Moreover, animal agriculture, with its consumption of more resources is an ineffective way of feeding the population.
Sharing his views on the subject Sanjay Sethi, executive director, PBFIA, pointed out, “Alternative protein is becoming a reality as young entrepreneurs want to leverage the opportunity to popularise products like tempeh, hemp-protein, oats-based products, and so on. Indian farmers have a chance to increase their income by exporting plant protein isolates and concentrates. Our healthcare professionals and nutritionists have started recognizing food as a medicine.”
Currently, the size of the plant-based foods market in India is about INR 2000 crores and is expected to rise to Rs 40,000 crores in the next decade. Big companies like Tata & ITC have inflected the plant-based food industry with revolutionary products, including dairy alternatives, nuggets, cheese, and others such as keema, burger patties, egg alternatives, and kebabs. With more projects like the PBFIA’s India’s First Plant Protein Cluster, India can leverage its native crops of legumes, millets, and cereals to feed the world. Through Plant Based Foods Industry Association, the aim would be to determine what must be done for the plant-based foods industry and find ways to achieve it most effectively while providing support in the workstreams of policy advocacy, innovation, investment, and supply chain.
Eminent panelists were Maneka Gandhi, member of Lok Sabha; Sanjay Sethi, executive director of PBFIA; V K Vidyarthi, general manager of APEDA; Sailesh Rao, founder of Climate Healers Organization; Dolly Vyas, movie director; Gaurav Sharma, founder and chief executive officer of GREENEST and Pareen Sachdeva, India lead at Climate Healers – graced the occasion and shared their thoughts on the subject.