24 Mantra Organic launches range of honey infusions

As the second wave of the Covid-19 pandemic continues to rage in full fury, staying indoors, washing and sanitizing hands regularly, wearing a mask and consuming healthy, safe food, and building a strong immunity to shield you from the virus is now the focus. While masking up, washing, and sanitizing hands are things we are sure of, 24 Mantra Organic’s latest range of Organic Honey Infusions helps build immunity and overall health.

24 Mantra Organic’s latest infused range is available in four different variants where the organic honey is infused with Tulsi, Neem, Turmeric, and Ginger. According to the brand, while honey is highly acclaimed for its rich antioxidants and some nutrients, it also offers other beneficial effects on heart health, lowering cholesterol, suppressing cough in children, aiding in burns and wounds, among a host of other health benefits. Together with honey, these infusions pack in extra health benefits like enhancing the immune system, lowering high blood pressure, throat infections, allergies, and antiseptic properties. Research has also shown that Turmeric, known for its active compound – Curcumin, contains powerful anti-inflammatory properties and is also great for the skin and digestive system. Ginger, too is known to help prevent cancer. While Tulsi supports a healthy immune system, reduces stress, aids in digestion and balance metabolism, Neem, on the other hand, possesses anti-inflammatory, anti-coughing, and antiseptic properties.

All products are available in 250-gram bottles priced at Rs 160 each. The products are available at 24 Mantra Farm Store (exclusive stores) in Hyderabad, Chennai, and Bangalore, across 10,000+ retail stores across the country, as well as on all eCommerce sites like Amazon, Flipkart, Bigbasket, Grofers, Milkbasket, and supermarkets like Spar, Spencers, Metro, Walmart, and StarBazar.

Speaking on the new launch, N Balasubramanian, chief executive officer, 24 Mantra Organic, says, “Providing a wide basket of pure, healthy food to consumers has been the mainstay of 24 Mantra since its inception in 2004. With growing awareness and adoption of organic and healthy food among consumers, the new range of honey infusions is packed with various health benefits, much needed due to the pandemic. The carefully curated range of products is a reflection of our commitment to respond quickly to changing consumer demands and preferences for such products”.

24 Mantra Organic is India’s pioneer and leading organic food brand. The brand has over 200 organic food products across three broad categories – cooking essentials, packaged foods, and beverages, available across the country in 10,000+ outlets, and its exclusive stores in Hyderabad, Bangalore, and Chennai. In a first-of-its-kind initiative, 24 Mantra Organic has also developed and trained India’s largest community of over 60,000 organic farmers, cultivating 3 lac acres across 15 states in India. 24 Mantra also exports its products and sells them in 50+ countries under the same brand name.