Milky Mist introduces lactose-free milk to boost high-protein offerings

Milky Mist Dairy Food, India’s fastest-growing packaged food company, has expanded its high-protein product portfolio with the launch of Milky Mist High Protein Lactose-free Milk.

In the high-protein milk category the product is available in a convenient 250 ml pack and delivers 25 g of protein, equivalent to more than 30% of the recommended dietary allowance (RDA). It is intended for consumers seeking higher protein intake through their everyday diet and is being introduced in the domestic market through select trade channels, with distribution expected to expand progressively.

The launch builds on the growing demand for high-protein products across Milky Mist’s portfolio. Over the past couple of years, the Company has witnessed approximately 50% year-on-year growth in demand across products such as High Protein Paneer, Greek Yogurt and Skyr. The introduction of High Protein Lactose-free Milk further strengthens the Company’s presence in this category and expands its offerings to address evolving consumer preferences.

The product is manufactured using ultra-filtration technology, which enables the development of high-protein dairy products through a specialised filtration process. This technology-led approach differentiates the product from formulations that rely on adding protein to an existing product. Milky Mist expects this approach to support product quality and consumer acceptance as demand for high-protein options continues to grow.

With its established processing capabilities and technology-led manufacturing infrastructure, Milky Mist is positioned to scale production in line with market demand. The Company expects High Protein Lactose-free Milk to be an important addition to its portfolio as it continues to expand its presence in the high-protein segment.

Dr. K Rathnam, Wholetime Director and Chief Executive Officer, Milky Mist Dairy Food Limited, said, “High-protein dairy is a significant growth opportunity for Milky Mist, and we see strong potential to further develop this segment. The launch of High Protein Lactose-free Milk reflects our commitment to driving innovation, expanding our value-added portfolio and responding to evolving consumer needs. Consumers are increasingly looking for products that bring together nutrition and convenience, and our latest launch responds to this shift.”

“Backed by our technology-led manufacturing capabilities and growing consumer demand, we aim to scale our high-protein offerings and strengthen our presence in this category. Going forward, we will continue to invest in product innovation and portfolio expansion to build a stronger, more differentiated value-added dairy business.”