Vahdam has launched the Emily in Paris Limited Edition Gift Set only in the US, which is its primary key market.
This exclusive gift set is the show’s first collaboration with tea and brings to life the allure of Paris and Emily Cooper’s exuberant style. Shaped like a vintage suitcase, each element of the design brings out the essence of Emily in Paris, and is inspired by Emily’s chic Parisian life. Fans of Vahdam and Emily Cooper will savor the delicious teas in this gift set, which come in four opulent tin tea caddies.
The teas are exclusive blends crafted especially for this collaboration including:
La Vie En Rose: A specially-curated floral infusion of rose petals, cranberry, beetroot candy, and pomegranate kernels handpicked from the farms of India. It is an ode to Paris, the most romantic city in the world.
Voila! Vanilla: Sweet and enchanting, this light herbal tea is inspired by France’s timeless love affair with the sweet scent of vanilla.
Le French Earl Grey: French elegance meets hand-picked goodness from the Himalayan foothills for an Earl Grey with a unique twist.
Ingenue Violet: This tisane is the ultimate Perisian delight, crafted with hibiscus, lavender, and blue cornflower, all picked with love from the best farms in India.
“We are very excited to partner with Netflix's original show, Emily in Paris, and create this limited edition gift set, which is uniquely stylish, just like Paris and Emily Cooper both are,” said Bala Sarda, founder and chief executive officer, Vahdam India.
Bala also added that Vahdam India continues its journey of taking the brand to the next level with global partnerships.
Vahdam India has stayed on the front seat when representing India, overseas and was recently seen in the coveted Koffee with Karan Hamper, season 7.