The pioneer of the online cake and desserts-selling industry, Bakingo, talks about its exponential growth and how occasions like Valentine's Day help increase sales. In a recent conversation with the media, the online cake-selling brand, Bakingo, talked about its new launches for the upcoming Valentine's Day, previous years' growth, and expected growth for the year 2023.
Assessing the scope and expandability of a business is one thing, but achieving growth requires continual strategy and perseverance. Given the surge in people celebrating the occasion of Valentine's Day, the demand for cakes and desserts has skyrocketed over the years. Bakingo had done a comprehensive analysis and found a gap between the demand for quality and their fulfillment. "We know how people love to celebrate this occasion, which is why our team started working tirelessly to resolve the issues of less quality with Bakingo cakes and desserts. We are actively delivering orders in 35+ cities across the country," said Shrey Sehgal, co-founder, Bakingo, in the conversation.
Over the past three or four years, there has been a significant increase in online orders. The two essential elements of running an online cake-selling business are offering a comprehensive collection and providing a reliable delivery service. "We have been working diligently to provide the best experience to our customers and make their celebrations memorable. With more than 60+ SKUs of cakes for Valentine's Day and a dedicated same-day delivery service in all the cities, Bakingo is set to witness exponential growth this year," added Sehgal to the conversation.
"Bakingo is dedicated to the user experience; hence everything is checked. Our customers can place orders on our user-friendly website and add customizations per their requirements. We provide customized cakes, and expect an impeccably packaged cake delivered in no time," said Sehgal to the media person. Bakingo has changed the game of the online cake industry with its dedicated and quality-assured services and products.