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Product Launches

Hardys Wines joins the HS Oberoi Spirits portfolio in India

FoodTechBiz Desk

HS Oberoi Spirits is proud to introduce Hardys, one of Australia’s most celebrated and awarded wine houses, to its growing portfolio in India. With a winemaking legacy that dates back to 1853, Hardys has become a global symbol of heritage, quality, and consistency — and is now set to strengthen its presence across premium Indian retail and horeca spaces.

Founded by Thomas Hardy in South Australia’s McLaren Vale, Hardys played a foundational role in the evolution of the Australian wine industry. From humble beginnings with just £30 and a vision to create “wines prized in the markets of the world,” the brand today boasts over 9,000 global accolades and continues to be one of the most recognised names in winemaking.

While Hardys has had a presence in India in the past, this renewed launch under HS Oberoi Spirits marks a fresh chapter — with a sharper focus on availability, premium positioning, and long-term brand building.

“Hardys is more than just a wine label — it’s a benchmark in global winemaking. We’re excited to bring their legacy and award-winning portfolio to Indian consumers with the commitment and scale it deserves,” said Manveer Singh Oberoi, founder, HS Oberoi Spirits.

As part of its launch, HS Oberoi Spirits will introduce a curated selection of Hardys wines across major Indian cities, catering to both loyal fans of the brand and a new generation of wine enthusiasts.

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